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Marketing Manager

Company: Imagine Staffing Technology
Location: Bellingham
Posted on: August 6, 2022

Job Description:

JOB DESCRIPTIONAn integral part of our growing marketing team, we are looking to hire an experienced, energetic, creative marketing and communications professional. The successful candidate will possess at least 5+ years of relevant experience in a marketing and/or digital marketing role within manufacturing or BTB industry. The Marketing Manager/Strategist interacts with internal departments (sales, HR, product development, customer service) to help strategize, plan and develop all internal marketing and communication pieces. The Marketing Manager would also be responsible for external marketing initiatives to reach our key sales partners and help to deliver our overall brand and sales objectives.
--- Manage and co-ordinate various integrated communication and marketing activities for both internal departments and external marketing needs to deliver company brand consistency and overall company objectives.
--- Assist in the development of our annual marketing and communication plan.
--- Digital Marketing-development and execution of social media and digital marketing campaigns
--- Assist in sourcing or writing/updating content for company website, newsletter and content marketing initiatives
--- Develop external sales collateral for sales team including data sheets, brochures, signage and promotional materials for trade shows.
--- Develop strategic marketing initiatives with key partners to strengthen and enhance the value proposition for Silfab Solar
--- Work with customers to gather data to develop case studies, references, and testimonials for website and presentations
--- Work collaboratively with sales and other cross-functional departments to gauge performance and identify and implement solutions.
--- Leverage multiple sources of research to provide strategic competitive and industry updates for both sales team and internal stakeholders. Monitor industry data and online blogs/social media to track communications related to the company, competitive set and customers/partners.
--- Analysis and tracking of traffic and data for website, social media properties and implement improvements to drive growthQualifications:
--- Bachelor's degree in business, marketing or digital marketing
--- 5+ years' demonstrated success within a similar BTB manufacturing area
--- Digital marketing expertise
--- Proficiency in Microsoft Office Programs (Excel, Powerpoint, Word, Outlook)
--- Excellent verbal and written communication skills
--- Ability to multi-task and work in a fast paced growth environment
--- Be self-motivated, confident, energetic, and creative.
--- Strong project management and organizational skills
--- Exceptional customer service skills
--- Graphic Design skills a key asset
--- Experience with Adobe Photoshop, InDesign, Canva, Adobe Illustrator

  • --- Experience with Microsoft CRM or Salesforce an asset

Keywords: Imagine Staffing Technology, Bellingham , Marketing Manager, Executive , Bellingham, Washington

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