Site Marketing Manager, Fashion & Fitness Marketing
Company: Amazon
Location: Seattle
Posted on: April 2, 2026
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Job Description:
Are you passionate about creating immersive shopping experiences
that inspire millions of customers? Amazon Fashion and Fitness is
looking for a driven and innovative Site Marketing Manager to build
high-impact onsite campaigns that help customers discover their
next favorite finds across Fashion and Fitness selection. This role
requires a high bias for action—you'll need to independently
identify merchandising opportunities, execute manual optimizations,
and iterate rapidly based on performance signals to drive business
outcomes. You’ll be at the forefront of how we connect with
customers, blending storytelling and insights to boost engagement,
sales, and long-term loyalty. We're seeking someone who is
customer-obsessed, highly organized, and thrives in a fast-moving
environment. You’ll collaborate across marketing, creative, and
tech teams to shape the future of fashion discovery on one of the
world’s most dynamic retail platforms. Key job responsibilities -
Own campaigns from end-to-end: managing creative processes,
targeting and segmentation, planning, execution, reporting, and
optimization. - Coordinate with multiple teams to provide thorough
and authoritative category creative content - Strong bias for
action and ability to prioritize - Own weekly, monthly and
quarterly reporting on the state of initiatives - Manage and report
out on projects, status, and work with teams to remove any project
blockers. - Aptitude for organization, flexibility, and producing
results in a fast-paced environment - Ability to leverage data to
drive decision making - Familiarity and comfort with GenAI
applications for content and copy - Refined eye for trend in
Fashion and/or Fitness industries. - 2 years of professional
non-internship marketing experience - Experience with Excel or
Tableau (data manipulation, macros, charts and pivot tables) -
Experience using data and metrics to measure impact and determine
improvements - Experience with onsite marketing, lifecycle
marketing and digital advertising - Bachelor's degree - Knowledge
of HTML, XML, and Excel - Experience leading cross-functional teams
to establish strong partnerships with demonstrable results - Usage
of generative AI tools to enhance workflow efficiency, with a
willingness to learn effective prompting and evaluation practices -
Ability to recognize opportunities where generative AI could
enhance products, workflows, or customer experiences Amazon is an
equal opportunity employer and does not discriminate on the basis
of protected veteran status, disability, or other legally protected
status. Our inclusive culture empowers Amazonians to deliver the
best results for our customers. If you have a disability and need a
workplace accommodation or adjustment during the application and
hiring process, including support for the interview or onboarding
process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more
information. If the country/region you’re applying in isn’t listed,
please contact your Recruiting Partner. The base salary range for
this position is listed below. Your Amazon package will include
sign-on payments and restricted stock units (RSUs). Final
compensation will be determined based on factors including
experience, qualifications, and location. Amazon also offers
comprehensive benefits including health insurance (medical, dental,
vision, prescription, Basic Life & AD&D insurance and option
for Supplemental life plans, EAP, Mental Health Support, Medical
Advice Line, Flexible Spending Accounts, Adoption and Surrogacy
Reimbursement coverage), 401(k) matching, paid time off, and
parental leave. Learn more about our benefits at
https://amazon.jobs/en/benefits . USA, NY, New York - 71,500.00 -
125,100.00 USD annually USA, WA, Seattle - 80,200.00 - 113,700.00
USD annually
Keywords: Amazon, Bellingham , Site Marketing Manager, Fashion & Fitness Marketing, PR / Public Relations , Seattle, Washington
