Sr Event Marketing Manager, Reshape, Amazon Business

Company: Amazon Business
Location: Seattle
Posted on: April 3, 2026

Job Description:

Amazon Business is seeking a Senior Event Marketing Manager to own strategy and end-to-end execution of Amazon Business Reshape — Amazon Business's flagship annual B2B conference for procurement, finance, and technology leaders, serving 1,500 attendees, managing multiple agency partners and a team of contingent workers, and partnering across marketing, sales, product, pan-Amazon, and executive leadership to deliver measurable business outcomes. The ideal candidate is an experienced, self-directed event marketing leader who operates with strong ownership and brings both strategic vision and operational rigor to large-scale program delivery. This role requires someone who defines their own priorities, identifies problems before they are raised, and drives results without waiting for direction. The ability to write clearly and persuasively — across business documents, marketing communications, and executive presentations — is a core requirement of this role. Key job responsibilities - Own long-term strategy, execution, and multi-year growth roadmap for Amazon Business Reshape in partnership with senior leadership. - Serve as primary program owner accountable for delivering a high-quality attendee experience aligned with business goals. - Own event marketing strategy and demand generation, including audience segmentation, recruitment, and registration operations. - Author and own all event-related written communications — business documents, leadership reviews, newsletters, and marketing materials — and build executive-ready presentations for VP-level audiences. - Own sponsorship strategy and execution, including revenue targets, sponsor engagement, onsite activation, and end-to-end operations from contracting through post-event follow-up. - Own event production and operational delivery, including venue selection and management, AV, onsite operations, and physical activations. - Define and own the end-to-end attendee journey, including session programming, networking design, and cross-functional alignment across programming and environment design. - Own sales alignment strategy and customer meeting programs in partnership with go-to-market teams. - Own event performance measurement, post-event analytics, and KPI reporting; partner with marketing technology teams on campaign structure and reporting infrastructure. Manage multiple agency partners across production, creative, AV, registration, housing, and destination management, including sourcing, contracting, and negotiation. - Serve as program lead for the Reshape Steering Committee and GTM Committee, presenting regularly to executive stakeholders on strategy, progress, and outcomes. - Manage full event budget, including spend forecasting, PO management, accounts payable, and sponsorship/ticket revenue, maintaining accuracy and alignment to budget while upholding Amazon's frugality principles. About the team The AB Global Events and Experiences team is a small but mighty team that is building B2B event marketing programs. We are in our third year and are looking to expand the team with someone who can be strategic yet scrappy, look at the big picture while diving in on execution, and is willing to roll their sleeves up to develop customer-obsessed events. If you are a builder, thrive in ambiguity, can work with varying resources, are a strong owner, and love event programming and enjoy teaching others, this role will be a great fit for you. - 6 years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience driving direction and alignment with cross-functional teams - 5 years of leading large complex programs experience - Experience managing and negotiating contracts and vendor relationships - Experience working with multiple groups of stakeholders - Experience managing events/meetings in a global company - Experience using analytical, marketing, and productivity tools including Oracle Business Intelligence, Salesforce or other CRM tools, Microsoft OneNote and Microsoft SharePoint - Knowledge of advanced skills in Excel as well as any data visualization tools like Tableau or similar BI tools (familiarity with Tableau preferred) - 8 years of event marketing or brand, program, or experiential marketing experience - Experience producing executive-level written materials and presenting to executive audiences - Experience in business communication skills - 5 years of budgeting, scheduling and cost reporting experience Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . USA, VA, Arlington - 157,100.00 - 212,600.00 USD annually USA, WA, Seattle - 157,100.00 - 212,600.00 USD annually

Keywords: Amazon Business, Bellingham , Sr Event Marketing Manager, Reshape, Amazon Business, PR / Public Relations , Seattle, Washington